Our Story： A Journey of Flavor and Passion

ABOUT BUYIN100

Buyin100 Inc. is a food distribution and marketing company headquartered in the United States. Founded and led by Jack Chen, the company is committed to introducing Asian food brands to the North American market. With a philosophy of “Quality First, Innovative Marketing, and Cultural Integration,” Buyin100 Inc. provides consumers with healthy, delicious, and innovative food options.

As one of the leading food distributors in North America, Buyin100 Inc. focuses on the condiments sector while also planning to expand its portfolio by introducing more Asian brands.

Services:
1. Brand Representation: Exclusive agency for food brands, offering market strategy, brand development, and long-term collaboration planning.
2. Channel Development: Extensive online and offline sales networks across North America, including mainstream supermarkets, e-commerce platforms, restaurants, and community stores.
3. Market Promotion: Utilizes digital marketing, social media campaigns, and tasting events to enhance brand awareness and consumer recognition.

Flagship Brand

Good Luck Hot Sauce
• Buyin100 Inc. is the exclusive distributor of Good Luck Hot Sauce in North America, responsible for its market promotion and channel operations.
• The product is available across multiple platforms, including Amazon, Walmart, Weee, Yamibuy, and major Asian supermarkets in North America.

Market Goals
1. North American Expansion: Target Asian communities while gradually penetrating mainstream markets with diverse cultural backgrounds.
2. Multi-Channel Coverage: Expand into supermarkets, schools, restaurants, military, and other niche sectors to meet a wide range of consumer needs.
3. Brand Building: Establish a strong first impression for Asian food brands in North America through high-quality products and precise marketing.

Company Vision
Buyin100 Inc. aims to be the bridge for Asian food brands entering the North American market, allowing global consumers to experience the essence and flavors of Asian culture.

1989: A Dream is Born

In the hometown of Suizhou, a place renowned as the “Home of Mushrooms,” the founder of Good Luck Hot Sauce was inspired to create something special. With a deep connection to the region’s premium mushrooms, he dreamed of crafting a product that would share Suizhou’s natural treasures with the world.

1989–2010: Perfecting the Ingredients

Over the years, the founder devoted himself to finding and growing the finest ingredients.

2010–2016: Building the Foundation

Good Luck Hot Sauce officially began its journey in Suizhou, focusing on producing top-tier dried mushroom products. This foundation was the stepping stone to something even bigger.

2017: The Recipe for Success

Fueled by relentless passion and innovation, the team spent 18 months refining the ultimate hot sauce recipe. After thousands of trials, the first generation of Good Luck Hot Sauce was born—a blend of bold flavors and natural ingredients that instantly captivated taste buds.

2018–2020: A Viral Sensation

Introducing the convenient “one meal, one can” packaging, Good Luck Hot Sauce became an internet phenomenon. This innovation propelled annual sales to an incredible 130 million cans, making it a household staple.

2020–2024: Taking on the World

Good Luck Hot Sauce expanded its reach to over 20 countries, becoming a global favorite, annual sales skyrocketed to 300 million cans. From Suizhou to the world, it has redefined what it means to share a taste of home.

Spice up your meals

with Good Luck Hot Sauce

Good Luck Hot Sauce – A Flavorful Journey from Suizhou to Your Table

Buyin100 Inc. proudly introduces Good Luck Hot Sauce, a premium condiment born in Suizhou, China—the legendary “Hometown of Chinese Mushrooms”—and crafted with a passion for bold flavors, health, and adventure. With an impressive legacy of over 300 million cans sold in China, this specialty sauce is now making waves in the U.S., starting with Southern California and aiming to inspire taste buds nationwide.

At the heart of Good Luck Hot Sauce are fresh, chopped Shiitake mushrooms, renowned for their immune-boosting antioxidants and natural vitality, blended with vibrant Sichuan peppercorns and Shuailiang chili peppers for an unforgettable taste experience. Packaged in convenient 2.8 oz cans—perfectly portioned for one meal—this portable powerhouse embodies a healthy, on-the-go lifestyle, transforming tacos, noodles, burgers, and pizza into exciting culinary rituals. Recently showcased by culinary icon Chef Martin Yan at a sold-out USA Asian Cultural Ture Food event in San Francisco last weekend (August 15–17, 2025), the sauce received rave reviews from Northern California food enthusiasts, cementing its appeal to health-conscious consumers and innovative chefs alike.

As a forward-thinking C corporation, Buyin100 Inc. is committed to delivering exceptional quality, fully compliant with FDA progress to meet the highest industry standards. Our versatile sauce is designed for specialty retailers, major supermarket chains, and dynamic restaurants, offering a unique fusion of tradition and wellness. Join us on this flavorful journey—contact at marketing @buyin100.com to explore wholesale opportunities. Good Luck Hot Sauce firsthand. From California to the nation, let’s spread luck and flavor together!

Why Partner with Us?

At Good Luck Hot Sauce, we believe in supporting our business partners every step of the way. When you join us as a distributor, you’ll receive

Exclusive Distributor Discounts:

Offer competitive wholesale pricing and special discounts to ensure higher profit margins for your distributors.

Customized Product Training:

Offer training sessions and detailed product knowledge to help distributors understand the unique selling points of each product, making it easier for them to promote and sell.

Sales Support & Tools:

Provide access to a dedicated sales team to assist with large orders, customer inquiries, and ongoing support to help distributors grow their accounts.

Full Marketing Support:

We’ll help drive your sales with marketing campaigns, exciting sales events, and extensive media exposure. Access a library of professional photos, videos, and promotional materials to help you promote our products effortlessly.

Comprehensive Logistics:

From shipping to inventory management, we handle the logistics so you can focus on growing your business.

Early Access to New Products:

Give your distributors priority access to any new flavors or limited-edition products before they are available to the general public.